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tanguy.pinczon@gmail.com
Tel - 07.81.89.20.82
Toyota
April 2025 – October 2025
During my internship at the T&P advertising agency, I worked on a wide variety of Toyota-related subjects, ranging from newsletter mock-ups and internal communications to print advertising and social media content.
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Toyota Gazoo racing
My role for Toyota Gazoo Racing involved spearheading the art direction for the 'conditional victories' initiative, engineered for quick release following a win. In partnership with a copywriter, we developed a flexible print kit. The visual identity reflects TGR's innovation and dynamism by juxtaposing a minimalist photographic approach with a deliberately witty headline, providing a lighthearted announcement of the triumph. The result: striking, easily readable, and instantly deployable advertisements for newspapers and magazines, available as soon as the podium is confirmed.
Les moments prêts à partir
As part of the 'Ready-to-Go Moments' campaign, intended for print media, my mission was to design minimalist visuals featuring a logotyped name against a distinctive colored background. I chose a clean and streamlined art direction, making the vehicle the central focus on a cyan backdrop, supported by a strict layout grid that effectively organizes the extensive information for instant comprehension.